In 1965, the simple dream of a visionary English food lover was born – and so too was the first PizzaExpress.

After leaving university in search of adventure, Peter Boizot travelled – and ate! – his way around Europe on a shoestring budget. Inspired by the mouthwatering simplicity of the classic pizza he encountered on the road, Peter set out to reinvent the Italian pizzeria for a British audience.

Back in his home town of London, he sourced the finest ingredients, a traditional pizza oven – and even an Italian pizzaiolo to operate it – all with the intention of recreating the dish which he knew would become a hit in his homeland if only it were made to the highest traditional standards.

Since day one, when the very first PizzaExpress opened in Soho’s Wardour Street, Peter’s quiet revolution has been founded on simple core values: the finest ingredients; eye-catching design; friendly and efficient service – all wrapped up with the passion for pizza which infuses everything we do at PizzaExpress.